Engaging Brand Strategies. Memorable Experiences.


Project: Cyber Security Awareness Day (CSAD) 

CSAD Event Campaign & Brand Design

To spearhead growing Singapore into a dynamic global infocomm hub, Infocomm Development Authority of Singapore (IDA) has been developing initiatives to encourage both public & private sectors to enrich their lives through adopting infocomm in a more sophisticated & secure way.

To reinforce the security awareness messages nationwide, IDA holds its annual Cyber Security Awareness Day (CSAD) with nationwide talks, exhibitions and roadshows. Lively Green works together with IDA in establishing the branding for the overall campaign, from identity lockup, collaterals, exhibition display to both online & offline advertisements. It had successfully drawn over 600,000 individuals and organisations to support and pledge to secure their cyber security during the event.

CSAD Event Campaign & Brand Design

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